diff --git a/Promoting-Legal-Professionals%3A-The-Samurai-Approach.md b/Promoting-Legal-Professionals%3A-The-Samurai-Approach.md new file mode 100644 index 0000000..6587250 --- /dev/null +++ b/Promoting-Legal-Professionals%3A-The-Samurai-Approach.md @@ -0,0 +1,8 @@ +If you think of a large enterprise company that has multiple lines of business-multiple customer relationship management systems, multiple CRM systems-and they all have a business need to communicate with their customers, many of these customers are going to cross over the various lines of business. This is a common problem in small firms, where marketing managers often have to muddle along as the practice management system is no use for CRM and there is no support for another separate system. Such authors have no say in the design of their books, in how they are priced or marketed, in when they are "done," in whether they are of acceptable quality. 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